Kindle Direct Publishing is a forum for free self-publishing of your books. Kindle Direct Publishing, or KDP, is Amazon’s self-publishing site where you can conveniently publish your own books, maintaining full control over them while reaching millions and millions of readers around the world. Yet another bright example of how the Internet paves the way for millions of ambitious people; like never before, Kindle publishing opens up the writing industry. Whatever the targeted area may be, from novels to manuals, potential success is virtually unlimited. With the far-spreading and global reach of Amazon, the content can be easily distributed to viewers around the world. One of the major benefits of this system is the aforesaid control over your content. What this means is that you, and you alone, are responsible for any editing, formatting, covers, etc., to direct and arrange the way you best understand.
Using Kindle direct publishing, you can earn royalties of up to 70 percent of your books cover price on your work. KDP also gives you the privilege to publish your books quickly, making them available on the Kindle Store within a few hours or even minutes of uploading. Can you imagine just how incredible it would have been a few decades ago, or even more recently? There’s nothing stopping you from publishing a book in minutes, and millions can have immediate access to it! I mean, the publishing of your work, let alone the availability of it, used to be a real headache for authors. Okay, no more time.
With the reach of Amazon.com in practically every region, KDP gives you the opportunity to sell your books to millions and millions of readers worldwide. Eventually, KDP allows you to make your books available to everyone as eBooks, which can be read by Kindle devices and free Kindle apps while taking care of the climate.
WHY SELF PUBLISHING KINDLE?
Self-publishing is becoming even more popular these days, as a means of passive income. There are few reasons for this. First, most of the obstacles or barriers to entry that normally confront new businesses are not in self-publishing. What they assume by this is that you can self publish your own books on Kindle, you don’t need any specialized software, you don’t need to be an expert, authority figure, or guru in a particular field which you like to write on, you do not need to connect with influencers or do network marketing, you don’t even need to sell directly to people or address or market, and you don’t need to spend a whole lot of money. In fact, earning from Kindle self-publishing can be made without having to pay anything more than the expense of your internet connection.
Indeed, not even a substandard quality of your written material would automatically keep you from making money out of it. Certainly, you should always give your best efforts to producing quality, but this may not be the only determining factor in particular niches or specific target audiences. Depending on the field you want to specialize in, your potential readers may care more about the story behind the writing, rather than lingual expertise or academic prowess. The reality that it is so simple to get into self-publishing on Kindle also means reduced risk, or rather, the freedom to take more risks than you should in the traditional publishing world. This is because these publishing platforms are not very demanding investment-wise and give much more room for experimentation and trying out different niches, approaches, and styles.
Lastly, this can give you a huge platform to achieve fame and good income. Considering the fact Amazon is present in all countries all over the world and the millions of people who purchase various books from the Kindle Store, you have a sea of opportunities for huge success.
HOW TO SELF-PUBLISH YOUR FIRST KINDLE EBOOK
The first step to successfully self-publishing your first Kindle eBook is to ensure you carry out extensive research on the topic you want to write on. The chances of successfully publishing your first, as well as your subsequent eBooks on the Kindle Store, depends highly on your ability to know the right niche or topics to cover. Many self-publishers make the potentially fatal mistake of assuming that topics they are very much interested or passionate about or topics that they strongly feel will be ahead will make four excellent topics to self-publish books on.
Now, I’m not suggesting that such topics are automatically doomed to fail. While it’s great to publish on something that you are very interested in or passionate about, there’s more to successfully self-publishing a book than writing on such chosen topics.
The major key to determining if a potential niche will be profitable in self- publishing is to go for topics that many people are interested in. By first doing research on what people want, you will practically eliminate the chance of failing on your first self-publishing attempt. This is because you will be self-publishing based on a tried and tested model that has worked for all businesses since the beginning of time — supply and demand. So, when doing your research, it is vital to look for patterns in the place where you will be selling your self-published eBooks — the Amazon Kindle Store. So, what specifically should you be looking for in terms of the right business patterns?
First, take a look at the different books that cover or focus on the same topic or niche you want to write about. Then assess the positions of these and other similar books within the overall sales of the Kindle store and in its categories of the top 100 best-sellers. Ultimately, search for a marketplace or niche that is not yet competitive as they are significantly more likely to dominate and prosper. If you can balance what is needed with the content you really want to write, that is even better. However, the market can often dictate that you abandon certain ideas completely and force you to adapt to market dynamics of supply-demand.
Now, this is just the beginning. You will increase your chances of posting your first eBook successfully on the Kindle Store dramatically–and by earning a good income effectively–it is not a guarantee. Next, you need to come up with a good book worth the time and money of your market. And the first thing you need to do is to write a book yourself or hire someone else to. Outline Making an outline for your self-published eBook can help you to write a book that is very easy to read and understand. Nothing else can more than scatter and unorganized your self-published eBook. By providing a good outline, you reduce the risk of creating a poor-quality eBook and increase the chances of producing high-quality self-publishing significantly.
Planning always makes writing your eBook much easier for you. So how do you build a very good overall outline for your first self-published eBook? For example, the table of contents of the books that you evaluated earlier should start. The nice thing about Amazon’s Kindle Store is that it lets you take a sneak peek inside the books it sells. You should check out the content tables of those books, so you can get an idea of what you need to cover for your specific topic. It can also give you an idea of what else is lacking from most of these books if you are well versed on the subject or have done enough homework for it so that you can cover them in yours.
A further useful resource for building your outline is the overview section. Note the negative, as well as the positive reviews, however, pay more attention to the negative. Negative reviews give you important insights into the weaknesses of books that have been published on the same niche or topic that can be filled in or exploited ahead of you. Negative reviews will ultimately help you avoid traps, which can ruin your prepared outline.
Positive reviews will give you insights into what other books have done right, what will best appreciate your potential readers, and, of course, what ideas to build on further. You don’t have to reinvent the wheel, but you can make the existing wheel (book) much better and get your first eBook published on the Kindle Store.
Eventually, after ample research has laid down the groundwork, and an understanding of the demands has been explained by looking at the comments, it is time to move on to the main work.
Write the Book
Now that your outline has been developed, it is time to write the book. There are two ways you can do this: employ a ghostwriter or write it yourself. If you are facing serious difficulties in finding time to actually write a book, good writing skills, and experience on a particular topic or niche, then hiring a ghostwriter is the way forward. No, I am not thinking about recruiting Casper the Friendly Ghost or some other spooky elements to do the writing for you, but real people who can actually write well on your selected niche or topics and are willing to transfer all rights to the written work to you to avoid legal issues in the future. In other words, ghostwriters are individuals who are willing to write your book for you in exchange for a fixed fee and give you all credits due, financial and otherwise. Under your name, you will publish the book and get all the money, fame, and, hopefully, royalties.
So, where do you hire ghostwriters who will do you the dirty work? There are many websites that you can check out, including Upwork that was formerly known as Odesk, Elance, and Freelancer.com. It’s incredibly easy to hire ghostwriters. The problem is that of hiring good people. You’ll have to do due diligence, and perhaps even ask for valid examples of their work to screen the good writers out of the bad ones. One way you can have an idea of whether or not a prospective ghostwriter is successful is by looking at the feedback section of their client profiles. You can see how its past customers feel about the quality of their work. You can get a clue about their average rating in the same section. Another way to have an idea of a ghostwriter’s experience level is by finding out how long they have been writing or working on the website for clients as well as how many gigs they have already worked on if such information is available or feasible. It is a good way to gauge how much experience they already have in writing.
Remember, quality often comes at a price. As such, prospective writers who charge rates that are ridiculously low— at least in comparison with most others — may have difficulty getting enough clients to make a living one way or the other. While it is not a guarantee of poor writing skills, chances are theirs may not be of sufficiently high quality or may not have sufficient experience yet. It is your choice and risk, anyway. The more popular freelance websites, such as Upwork, for instance, will help you attract the most budget-fitting breed of authors. It is important to provide specifics regarding your situation and resources at the time of setting up your project. You should describe in the definition the level of experience you are looking for, or are able to pay for. What this means is that you can find out that you are willing to accept less, but less, experience, and vice versa. It helps to help explain the expectations and requirements for all future authors. Given that risk comes with purchasing these services, follow the above measures, and that risk becomes negligible.
Cover & Title
The title and cover are two very critical aspects of your eBook. Although it’s true that what matters inside is what, the cover and title are the ones that will. Entice people to check the contents at least by either “looking” inside or downloading a sample. These two are the doors that people need to enter through to see the contents of your book. If the door is unattractive, they’re not even going to consider peeking inside. Your cover and title will stand out and be distinctive; that is to say, eye-catching. Since the typical prospect on Kindle has limited time to choose from and plenty of other books to browse through, they will most definitely pour over the books available on Kindle quickly, and as such, your book only has a second — probably even a split second — to convince readers to stop their quest to check out the contents or explanations of your book. Contrary to traditional wisdom, people will actually judge a book by its cover, and they will easily and implicitly judge that. Since your eBook has quality content, it’s certainly the cover and the title that captivates and attracts the vast majority of your potential readers.
Whatever one tries to sell in life, we can never ignore the value of visual appeal. The initial appeal is not only necessary, but it can be very beneficial. Most items were offered just at first sight, always unaware of the inner principles! That, of course, doesn’t mean you should sell nicely packaged but horrible content, after all, you’ve got to mind feedback in the writer’s market. The best way to get professional help is to create a great cover. Fortunately, getting great book coverings done these days doesn’t cost much. You can outsource from websites such as Fiverr, where all gigs are priced at $5.00 to normal. The important thing is that you already have an idea of what the cover would be about so that the graphic artist can easily do the cover according to your specifications. If not, it may take a bit of time to get right, and go back and forth. Once you have finished the cover, it is time to work on the title. Your title gives readers an idea, in just a few seconds, of what your book is all about. It is here that excellent copywriting comes in.
Effective copywriting will help you explain what your book is about to your potential buyers, which will be the main criteria on which they will determine whether to buy your book or not. Several helpful tips to make your title stand out and catch the attention of readers and persuade them to at least check out the Amazon page and preview of your book include:
The title must explain the main benefit of reading the book such as weight loss, managing blood pressure or better health, for example; The title must be clear in terms of benefits
The title must be filled with potential keywords that can rank well in searches for certain keywords on Amazon searches for your topic’s or niche’s keyword, the probability of it being seen as very low if not almost insignificant.
If wordplay isn’t your strong suit, a freelancer, or a copywriter, who has a very strong grip on magically arranging words, can again be hired. You’ll equip your book with an effective title for a minimal investment, which can then prove crucial in capitalizing on your work. I’ve witnessed clients setting up freelance website projects and contests, looking for copywriters brainstorming to get the best company slogan or name in exchange for a prize or a small fee.
A description of your book will make or break the potential success of your book. While the cover and title inspire people to take a look at your novel, what can give them a clear picture of what to expect from your book is your book summary/description. It’s what can give readers a strong urge to further check your book out by downloading a preview of it and checking out feedback if any. That’s also the part where there’s room for creativity and clever writing, but never lose sight of your goal— pulling customers in! Relative to your book’s theme or genre, different tactics can apply to readers to sparking interest. If the book is a piece of imaginative storytelling, a suspense element in your description that works well. On the other hand, if it’s a more instructive/educational item, having the point and essence of the material very clearly can be a good idea. In view of the fact that customers are rushed and typically impatient in their searches, it may also be important to remain succinct, as most people can not be bothered to read along and vague summary.
The description of your book is practically your main sales page, and as such, it’s a great idea to learn some copywriting techniques and principles to increase your chances of encouraging readers at least to buy your book or download a sample. Do it right, and you’ll be able to persuade people to buy your book. Well, you get the picture, do it poorly.
You should have it under copyright to protect your personal economic interests in your book. While in the United States, any originally created work is automatically protected by copyright, for other countries, this is not the case. As such, it is still best to register outside of States with your country of residence’s central copyright office. Because of the vastness of this market, there will always be some people who might want to steal your job. The worst thing is that they can potentially succeed in making money from it, and even surpass your own success with adequate marketing skills. Kindle has of course systems in place to prevent theft of content, but that will only protect you so far. Going the extra mile is always safer, and having solid copyright protection for all of your work.
People want their money to get the most benefit. While it is true that quality is what ultimately gives people value for their money, at a certain price, people still want to get that value. That’s the reason why not everyone who wants it actually buys the iPhone, despite being one of the best if not the best phones in the world. The price tag for many others is just not commensurate with the cost. They work on a budget. It’s important that you optimize your price well, especially at the start. Once you start selling, your income and feedback will tell you whether or not the price can be increased or has to be lowered. Nonetheless, in order to maximize your success on the market, you should make every effort to get it right at the very start.
So, what is the perfect price for your eBooks?
The business is the primary concern. For an eBook of about 10,000 — 15,000 words, most Kindle eBooks are priced between $0.99 and $2.99, so you might want to prize somewhere in that range. Speaking of the market, considering those of similar books in your niche or industry, particularly the bestsellers, is another good way to price your books. That should give you a base idea of what the market may think your eBook’s value will be. Seeing into the market is always beneficial, and paying close attention to the way they do things. When it comes to prices, you should well understand and explore the average pricing in your area. This will teach you where and how to reap the benefits.
Sometimes taking your price down a bit below that of the competitors could just give you the edge you need. At the same time, if you know you have premium content, then this information will tell you how far you can take it and not how much your product will overprice. The ideal royalty profit is the second consideration. Pricing your eBooks from $2.99 to $9.99 gives you a 70 percent royalty income per unit of sales while pricing them outside that range— higher or lower— reduces them to just 35 percent. So the sweet spot for maximum royalty income is within the range of $2.99 to $9.99.
Now that your book is ready, the last step is just to publish it on the Kindle Store at Amazon. Past writers would have thought you’d lost your mind if you told them there’s going to be a marketplace in the future where publishing is actually the easiest step! Just follow the website instructions, which are fairly easy to follow, and wait for it to be approved and available for purchase in the Kindle Store. That is so easy!
While it’s not absolutely necessary, promoting your book will help boost sales significantly. You’ve got many options, both free and paid. You can always make use of your social media accounts, such as Facebook and Twitter, for free promotion of your book. You can use Facebook ads for paying alternatives and outsource them through websites such as Fiverr.com, among others.